Hi there! I'm

Marcos Rezende,

a Senior UX Designer

based in Ottawa, Canada

I bridge the gap between business goals and human needs, using my curiosity to discover valuable insights while creating extensively thought-out design experiences.

Marcos Rezende - User Experience Designer based in Ottawa, Ontario. Canada
UXD University of Toronto
UX-PM Certification
Talents Design - Universia & Santander
AJ&Smart - Design Sprint Certified
Design System Specialist - Marcos Rezende
CXD Akendi - Certification
Marcos Rezende - UX Designer. Ottawa, Ontario. Canada

About me

I'm Marcos Rezende, a UX Designer skilled in Product Analytics and Design Facilitation with 13+ years of hands-on experience in digital products, with the past 7 years focused on User Experience.

I've worked in over 30 industry sectors with companies around the world, creating digital applications focused on data-driven decisions. Currently designing @ Qlik, a SaaS-based platform that enables customers to create an end-to-end analytics data pipeline.

I'm also a Toptal member, a global network of the top 3% of freelance talent with a proven track record.

I feel inspired in a cosmopolitan environment, but I also enjoy the silence of nature combined with uplifting reading. In my spare time, I engage myself in social projects that I strongly believe, and I devise fun tricks to make play with my kids even more meaningful.

To learn about my credentials, please check out my resume:


Featured on:

UX Planet
CSS Winner
IXDA Vancouver
Digitalks
UX Collective
Webdesigner Depot
Team Password
Users First Podcast
Observatory of Public Sector Innovation
UXPin
Awwwards
CSS Design Awards
Interfacely
Design Rush - Single page website design
O'Reilly

Selected projects

Here's a sample of projects I have worked on.

UI CASE STUDY


COVID-19 dashboard

for Ontario, Canada

COVID-19 Ontario Dashboard's purpose is to visually provide KPIs to meet the specific needs of Ontario residents, correlating pandemic-related data with the new social rules required by the Canadian province.

COVID-19 Dashboard - UI Case Study UX. Ontario

UX CASE STUDY


Minha Vitória platform:

gauging residents’ expectations for the future of the city

Minha Vitória is a collaborative platform designed to enable the collective review and regulation of a Brazilian city with its dwellers for the next ten years.

UX Case Study - Ottawa Canada

UX CASE STUDY


Reaction : an e-learning app for elementary school students

Reaction is an educational game created from the behavioral and cognitive aspects of elementary school students to stimulate conscious consumption.

UX Case Study - Ottawa Canada

UX CASE STUDY


Donate your hair: increasing donations through A/B testing

Donate Your Hair is a campaign that used social data to encourage the donation of locks of hair for the benefit of children with cancer.

UX Case Study - Ottawa Canada

UX CASE STUDY


Shhh. . . It's a top secret!

I've worked on a confidential Canadian nationwide project. While I cannot publish it due to signing a non-disclosure agreement, the lessons I learned and my high-level overview are well worth sharing.

UX Case Study - Ottawa Canada

UX Process

Focusing on figuring out the right problem to solve is the core of my UX process. From research to testing the prototypes, I always aim to focus on a user-centric approach through iterative sprints.

Whether it's facilitating workshops or getting hands-on, working collaboratively allows me to discover the most suitable principles for each project. I'm flexible enough to adapt the UX process when the project calls for it.

UX Design Process - Ottawa, Ontario. Canada
UX Design Process - Ottawa, Ontario. Canada

“Design is concerned with how things work, how they are controlled, and the nature of the interaction between people and technology.”

Donald A. Norman

My Skills

These are the main competencies that I developed by working collaboratively. I always strive to bring together the right techniques and methods to achieve the best possible outcome.

UX RESEARCH

Problem statement

Hypothesis

Methods & Workshops

Usability Studies

Synthesis

UX DESIGN

Design Goal

User-centric-approach

Wireframe

Prototype

Usability Testing

UI DESIGN

Design System

Style Guide

Layout

Visual Interface

Responsive Design

PRODUCT ANALYTICS

Web Analytics

Data Visualization

Competitive Analysis

Data Insights

Metrics and KPIs

Marcos Rezende, UX Designer - Workshop Facilitator
Marcos Rezende - Interactive Design
Marcos Rezende, UX Designer - Instructor
Marcos Rezende, UX Designer - Remote collaboration
Marcos Rezende, UX Research
Marcos Rezende, UX Designer - Speaker
Marcos Rezende, UX Designer - UX Process
Marcos Rezende, UX Designer - Mentoring

Toolbox

These are the preferred tools that I've been working on to streamline my creative process. I'm always open to learning new methodologies, approaches and strategies to hone my craft.

FullStory
Google Analytics
Adobe Illustrator
Sketch
Confluence
Figma
Optimal Workshop
Adobe XD
Notion
Google Optimize
InVision

Feel free to reach out.

I'm looking forward

to hearing from you.

Medium
Medium
Linkedin
Twitter

2022 © Marcos Rezende's UX Design Portfolio - Ottawa, Ontario. Canada. 🇨🇦